Set up event
Statistics
The area Statistics condenses sales and usage data at the event level. It is therefore particularly relevant for organizers who not only sell but also want to actively understand and control their sales.
Backstage separates the statistics into several perspectives, such as by quotas, sales figures, comparative values, or admission flows. Content-wise, this means: You get not only a number but different viewpoints on the same event.
These perspectives are important because the performance of an event cannot be explained solely by the total revenue. Often, it is crucial:
which category is performing particularly well,
which extras are being purchased,
how different product groups are developing,
or how purchases and admission behavior relate to each other.
For organizers, this area is therefore less of a reporting annex and more of a control instrument. Those who want to recognize sales dynamics in time can find the necessary foundation here.
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