About us
Our vision, your experience
Curtain Call
The Ticket AG was founded in July 2023 by industry experts from the live entertainment sector. The headquarters are located in Vaduz, supplemented by a subsidiary in Dortmund. Under the leadership of Managing Director Björn Grundmann, the company aims to revolutionize the ticketing market with fairness, transparency, and state-of-the-art technology.
Björn Grundmann
Managing Director
"With Ticket AG, we are leveraging innovative technologies and data-driven decisions to set entirely new standards in the event industry sustainably - through clear strategies and advanced approaches."
Patrick Müller
Co-Founder
"Our vision? To fundamentally change the event industry through innovative technologies."
Our values
Honestly fair
Transparency and fairness come first for us. We speak plainly and believe that long-term partnerships can only work in one way: openly, honestly, and clearly. No hidden or opaque clauses – just honest and transparent deals that you can rely on.
Technically one step ahead
In the dynamic event and ticketing industry, we strive to always stay one step ahead. Our solutions are designed to maximize efficiency and simplify processes, allowing you to focus on what matters most: successful events.
You are in the spotlight with us
Our drive? Your success! At Ticket AG, the satisfaction of our customers – promoters, organizers, venues, and partners – is at the center of everything we do. We listen, understand your challenges, and develop solutions that are tailored exactly to your needs.
For everyone
We believe that culture and unforgettable experiences should be accessible to everyone. That's why we continuously work to create events that appeal to a wide audience while also addressing the special requirements of our partners.
Sustainably responsible
Sustainability is not just a trend for us, but an integral part of our corporate philosophy. Instead of relying on greenwashing, we focus on resource-saving technologies and long-term solutions that are sustainable – both ecologically and economically. In this way, together with our partners, we contribute to shaping a better future.
Really reliable
We are authentic, clear, and reliable in everything we do. You can trust that we keep our promises and always act with integrity and respect. Trust is the foundation of every successful collaboration, and we are proud to reaffirm that trust day after day.
Cooperations
Together with Future Demand, we enable data-driven, interest-based marketing: Through precise demand forecasts and informed fan insights, promoters can plan events up to two years in advance and reach their target audiences more efficiently. The result: automated campaigns, increased ticket sales, and maximum occupancy with minimal effort.
We want to improve not only events and ticketing but also keep an eye on the environment. That's why we cooperate with the Green Music Initiative: together, we promote sustainable practices in the music industry and help organizers reduce their ecological footprint. Donations from ticket buyers go 100% to the initiative.

The cooperation with Festivals United strengthens our brand and our common goal: a fair, transparent, and accessible event industry. Thanks to the extensive reach of Festivals United, Ticket AG events will be prominently represented there. This allows us to reach a broader audience and make our vision more visible. We look forward to the joint development of the industry.
Trust and security are essential in online ticketing. The collaboration between TicketSwap and Ticket AG creates a platform that enables exactly this. Together, we are committed to ensuring that fans can buy and sell their tickets safely and carefree – supported by the experience and technology of TicketSwap.
